This article in Scientific American outlines how to approach and present facts to people who believe in false things.
If Korean politicians knew how to do this, then only the ones that presented the facts clearly would be popular. Guess the same is true all over the world.
Scientific American: Sometimes, Facts Can Actually Trump Ideology - It's hard to get people to look past their ideological blinkers, but behavioral science research shows it's not impossible.
I remember another article in Scientific American. It was about how to persuade people with serious cognitive dissonance. They both state similar methods, but from different perspectives.
